Project Date: July 11, 2017
Location: Music City Center, Nashville, Tennessee
Client Branding: Fender
Services: Trade Show Graphics Installation, Exhibition Branding, Display Graphics
Installed By: Black Diamond Designs
Bringing the Fender Brand to Life at Nashville’s Music City Center
When one of the world’s most recognizable guitar brands takes the stage at a major trade show, every detail matters.
On July 11, 2017, Black Diamond Designs completed a Nashville trade show graphics installation on the Fender booth at Music City Center.
The project featured large-scale Fender branding, exhibition wall graphics and detailed promotional displays that helped turn the exhibition space into a bold, immersive brand experience.
From the iconic red Fender logo to the striking guitar displays, every visual element reinforced the brand’s presence in the music industry.
Large-Scale Trade Show Graphics That Command Attention
The centerpiece of the exhibition was a large white booth structure featuring Fender’s instantly recognizable red script logo.
Oversized Fender graphics appeared across multiple exterior walls, creating a clean, powerful visual identity that stood out on the exhibition floor.
Black Diamond Designs provided the Nashville trade show graphics installation across the exhibition environment, helping maintain the polished appearance expected of a globally recognized brand.
For large trade show installations, details matter. Straight alignment, clean edges, consistent positioning and careful attention to presentation help turn printed graphics into a professional brand experience.
Custom Exhibition Graphics and Guitar Display Branding
Beyond the exterior branding, the Fender exhibition incorporated promotional graphics throughout its interior display areas. The installation included visual elements supporting several Fender product presentations:
- Fender Mustang GT: Bold promotional graphics highlighting Fender’s digital amplifier series.
- Fender Paramount Series: Dramatic black-and-red guitar imagery with oversized typography and music-inspired messaging.
- Guitar display showcases: Branded exhibition environments that complemented the instruments on display.
The combination of white architectural surfaces, signature red branding and dramatic interior imagery created a distinctive exhibition environment.
Each graphic served a purpose: attract attention, strengthen brand recognition and help visitors connect with Fender’s products.
Professional Nashville Trade Show Graphics Installation
Nashville trade show graphics require a different level of precision than ordinary signage. Exhibition environments often feature long wall sections, multiple display surfaces, architectural corners and high-visibility areas where alignment and appearance are critical.
Whether installing oversized logos, branded wall graphics, promotional displays or custom exhibition imagery, professional installation helps ensure a consistent result.
For this Fender booth, Black Diamond Designs brought its commercial graphics installation experience to a high-profile music industry exhibition in Nashville. It joins other Nashville projects such as our 2019 NFL Draft event graphics, the Tennessee Titans trailer wrap, and the AT&T Nashville Predators window graphics.
The finished display showed how simple branding, professionally installed, can make a powerful statement.
Trusted Commercial Graphics Installers for Major Brands
Black Diamond Designs specializes in professional commercial graphics installation for nationally recognized brands, retail environments, stadiums, corporate spaces and trade show exhibitions.
As a 3M Preferred Graphics Installer for over 15 years, Black Diamond Designs brings over 25 years of industry experience to commercial graphics projects throughout the Southeast.
Our installation services include trade show and exhibition graphics, wall graphics, window graphics, retail branding, stadium graphics and large-scale promotional installations. See all services.
We serve Atlanta, Georgia; Nashville, Tennessee; Birmingham, Alabama; and surrounding markets.
Frequently Asked Questions
Where were the Fender Nashville trade show graphics installed?
At Music City Center in Nashville, Tennessee. Black Diamond Designs completed the installation on July 11, 2017.
What graphics were installed on the Fender booth?
Oversized red Fender script logos on the white exterior walls, plus interior graphics for the Fender Mustang GT, the Fender Paramount Series and the guitar display showcases.
Does Black Diamond Designs install trade show graphics outside Nashville?
Yes. Beyond Nashville trade show graphics, we install exhibition and event graphics in Atlanta, Birmingham and across the Southeast.
Need Nashville Trade Show Graphics?
Your brand has one chance to make a first impression. Make it count.
From major exhibition centers to custom corporate displays, Black Diamond Designs delivers professional graphics installation for brands and event teams.
Big graphics. Clean installation. Unmistakable brand presence.
Contact Black Diamond Designs or call 205-960-7117 to discuss your next trade show, exhibition or commercial graphics installation project.
